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User Management

These helpdocs will answer all of your questions about user access and permission levels, resetting passwords, inviting new users and managing your team in our self-serve programmatic ads platform.
What is the Ad Platform Wallet? The wallet is the central location for all payment and transaction activity within the Digital Ads platform. It is used...
How do I add someone to help manage my ads? The Team Management dashboard displays all user accounts and their permission levels in one central location. Users with Admin permissions...
I'm having trouble logging in. How do I change my password?
What's the difference between deleting and deactivating a user?
What permission levels can I assign to my team members? There are three permission levels available for user accounts within the Digital Ads platform. Each level controls what actions a...
How many team members can I have in my account? What is "Unlimited," Alex?
What does it mean to 'Manage the Wallet'?
Help! I keep receiving the error "Email Not Found" when I try to log in!
How do I change where invoices, receipts, and other billing information goes? When a Digital Ads account is created, the original account creator is designated as the Accounting Admin by default. Any...
Getting Started
  • What is an average CPM for digital ads?
  • What is the difference between Full Service, Managed Service and Self Service?
  • What is a 'Campaign' in the ads platform?
  • What is the name of my advertiser?
  • What do I need to get started running ads?
  • Why do I need a domain-linked email to sign up for an ads account?
  • How should I determine my campaign's ad budget?
  • What is the difference between the account types?
  • Why do I need to associate each campaign to an 'Advertiser'?
User Management
  • What is the Ad Platform Wallet?
  • How do I add someone to help manage my ads?
  • I'm having trouble logging in. How do I change my password?
  • What's the difference between deleting and deactivating a user?
  • What permission levels can I assign to my team members?
  • How many team members can I have in my account?
  • What does it mean to 'Manage the Wallet'?
  • Help! I keep receiving the error "Email Not Found" when I try to log in!
  • How do I change where invoices, receipts, and other billing information goes?
Ad Creative
  • What is the correct format for my video ads?
  • What size display ads do I need for my campaign?
  • Are there any tricks to designing creative that gets results?
  • Can I hire you to design or produce my creative?
  • How do I resize ad files that are too large for the TIB Ads platform?
  • Can I re-use creative I've already uploaded or purchased?
  • Where do I find creatives that I've already created or uploaded?
  • What options do I have for adding new creative to my account?
  • How do I edit or customize creative templates purchased in the Creative Shop?
  • Why is my uploaded ad creative being rejected?
  • I uploaded creative files, so why aren't they available to attach to a campaign?
  • I am running ads for an advocacy effort. What do I need to run ads?
Audiences
  • What is PII and how does it impact my ad audiences?
  • I have a list I want to target. How do I upload that?
  • Where does the Audience Data come from?
  • How to use first party data (aka CRM or voter file data) to create an audience
  • What are retargeting ads and how do they work?
  • Is there a way to target by DMAs?
  • What's the difference between Curated Audiences, Custom Audiences, First Party/CRM Audiences, and Re-targeting Audience Types?
  • What are One-Click Curated Audiences?
Managing Campaigns
  • What is an average CPM for digital ads?
  • What is the difference between Full Service, Managed Service and Self Service?
  • How do I edit geo-targeting on a live campaign?
  • How do I edit my campaign's run dates after it is running?
  • How should I determine my campaign's ad budget?
  • Why can’t I edit certain features of my campaign after going live?
  • How do I know if my ads are running?
  • Can I edit my agency margin on a live campaign?
  • How do I find campaigns I created and saved but didn't launch?
  • How do I edit the budget once my campaign is running?
  • How do I swap or add creatives on a live campaign?
  • What is a Conversion/Acquisition Campaign?
  • Can I update my ad sets on a live campaign?
  • Can I manage my campaign on a mobile device?
  • How do I change my audience after my campaign is running?
  • Can I run a campaign only on Hulu?
  • How do I verify my pixel for a CPA campaign?
  • I need some professional help with my campaign. What are my options?
Analytics | Reports
  • How do I share reports and analytics with others?
  • vCTR, CPV, CPM, VCR - Argh! What do all these acronyms even mean?
  • Can I customize the analytics that I see for each campaign?
  • Understanding Discrepancies Between Ad Platform Analytics and Site Analytics
  • Can I know who sees my ads?
  • My Campaign is showing as 'At Risk' – What Are My Options?
  • Why do I need to associate each campaign to an 'Advertiser'?
Billing & Accounting
  • I ended my campaign before it finished spending the full budget -- what happens now?
  • Where can I see my transaction history?
  • How do I change where invoices, receipts, and other billing information goes?
  • How should I determine my campaign's ad budget?
  • How do I edit the budget once my campaign is running?
  • Can I run a campaign now and pay later? (Line of Credit)
  • What payment methods can I use in the Ads platform?
  • What is the process for requesting a refund?
  • How do I add funds to my wallet?
  • Can I share funds between users on my account?
  • What can I use my wallet funds for?
  • Am I required to pay sales tax on Advertising?
Sensitive & Regulated Verticals
  • Political Ad Requirements
    • Are there restrictions for Political and/or Election advertising?
    • What constitutes 'Election Advertising'?
    • I am running for a federal office in the US. What do I need to run ads?
    • I am running ads for a ballot measure. What do I need to run ads?
    • I am running ads for an advocacy effort. What do I need to run ads?
    • I am running for state or local office. What do I need to run ads?
  • Cannabis | CBD Ad Requirements
    • What jurisdictions are approved for Cannabis advertising?
    • What creative requirements must I adhere to when running Cannabis ads in the Canada?
    • What creative requirements must I adhere to when running Cannabis ads in the United States?
  • Why do I need to associate each campaign to an 'Advertiser'?
  • What is the name of my advertiser?
  • How do I create, update or correct my advertiser's sensitive vertical compliance information?
Agency Partners
  • Can I edit my agency margin on a live campaign?
  • Can I run a campaign now and pay later? (Line of Credit)
  • What is agency 'margin management' and how does it work?
  • What additional features or benefits do I have as an agency partner?
  • How do I become an Agency Partner?
  • What is an Agency account?
  • I plan on running a large amount of ads this year through my agency. Do you offer discounted rates?
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