There are three permission levels available for user accounts within the Digital Ads platform called 'Admin', 'Campaign Manager' and 'Analytics Manager'. Each level controls what actions a user can take within the account.
Admin
Users with Admin permissions have full access to the account. Admins can:
Access all areas of the platform
Create and manage audiences and ad sets
Manage payment methods
Manage user access and permission levels
Launch and manage campaigns
View and export analytics
Campaign Manager
Users with Campaign Manager permissions can:
Create and manage audiences and ad sets
Launch and manage campaigns
View and export analytics
When creating or editing a Campaign Manager account, there is an option to allow or disallow the user from managing the wallet.
If wallet management is allowed:
The Campaign Manager can add new payment methods
The Campaign Manager can use any existing funding methods associated with the account, such as bank accounts or credit cards
If wallet management is not allowed:
The Campaign Manager can only use the existing balance in the account wallet
The Campaign Manager cannot add payment methods
If funds are exhausted, the Campaign Manager must request additional funds from an Admin
Analytics Manager
Users with Analytics Manager permissions can:
View analytics
Export reports
Analytics Managers cannot:
Create or launch campaigns
Manage user access
Manage payment methods or wallet settings
Accounting Admin designation
Separate of the standard user levels, each account has one user designated as the Accounting Admin. This user receives all billing-related communications, including receipts, invoices, payment confirmations, and account balance notices.
The Accounting Admin role is assigned to the original account creator by default
The designation can be changed to another Admin user on the account
A user must already have Admin permissions to be assigned as the Accounting Admin
Only one Accounting Admin can exist per account
To assign or change the Accounting Admin:
Open your dashboard.
Click Team Management in the top-right dropdown menu.
Locate the team member you want to assign.
Click the three-dot menu next to the Admin user’s name that you want to assign (under the “Actions” column).
Select Set Accounting Admin.
To change a team member’s permission level:
Open Team Management from the top-right dropdown menu.
Click the three-dot menu next to the user’s name (under the “Actions” column).
Select Edit.
Choose the appropriate permission level.
Save your changes.