The wallet is the central location for all payment and transaction activity within the Digital Ads platform. It is used to add payment methods, review transactions, and fund campaigns—particularly for users who do not have permission to use the account’s payment methods directly.
Access to the wallet depends on a user’s permission level.
Admins and Campaign Managers with wallet access enabled can
Add and remove payment methods, including credit cards and bank accounts
Add prepaid funds to the account wallet
Use wallet funds within the platform
View a complete history of past transactions
Agency Accounts may also access and manage their line of credit (if one has been approved), track invoices and pay any outstanding balances through the wallet.
Campaign Managers without wallet access
Can use available prepaid wallet funds
Cannot add or remove payment methods
Cannot view transaction history
Must request additional funds from an Admin when the wallet balance is depleted
Analytics Managers
Do not have access to the wallet
Cannot process payments
Cannot view transactions
Wallet permissions are controlled by Admin-level users and are assigned based on each user’s role and access settings.