Campaign or Business Accounts

Campaign or Business Accounts are designed for single-purpose teams that will only ever promote ONE advertising entity. These accounts are for individuals, small business owners, candidate or cause campaigns, or anyone acting on behalf of only one legal entity.

Organization Accounts

Organization Accounts are for business structures with MULTIPLE advertising entities—such as a non-profit organization that has both 501c3 and 501c4 entities but wants to centrally manage ad buys for both under one account structure. You can have unlimited advertising entities under this account type, each with their own business goals and sensitive vertical declarations (if applicable).

Please note that all Organization account users can see across all sub-entities. If you require a strict 'firewall' between sub-entities, we recommend setting those up as separate accounts with separate logins. If you have questions about this, please reach out to out Client Success team.

Agency Accounts

Agency Accounts are for consultants and agencies to support their own clients with world-class advertising services through the Ads Platform. These accounts are structured to easily support unlimited end-client advertisers and offer additional agency-specific features such as Margin Management and White Label Reporting. Additionally, all Agency Accounts have the option of participating in our industry-leading Agency Partner Program. To view all of the benefits of an Agency Account please click here.